By Giulio Preti

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Shows like Entertainment Tonight mainly focused on celebrity-friendly pieces, featuring interviews and light celebrity gossip; Robin Leach’s Lifestyles of the Rich and Famous took viewers inside celebrities’ homes, paving the way for current shows like MTV’s Cribs and VH1’s The Fabulous Life of. . On the other hand, tabloid news shows like A Current Affair, Hard Copy, and Inside Edition (followed a little later by Extra, Access Hollywood, and The Insider) focused on more scandalous stories, like Drew Barrymore’s metamorphosis from ET’s adorable friend to overdosing rehab patient.

In quick succession came a swarm of new competitors: In Touch (2002), Life & Style (2004), and the relaunched tabloid Star (2004), transformed by former US Weekly editor Bonnie Fuller. These magazines weren’t afraid to dig up dirt, publish unflattering photos, or deconstruct the glamour of the celebrity lifestyle. , whose editor is a former celebrity publicist, responded by carving out a niche for more starfriendly coverage, working with celebrities and their management to offer a positive slant, no matter what the story.

Baby One More Time” with “What a Girl Wants,” a song with equally suggestive choreography and similarly bare midriff. Not to be upstaged, Britney countered in 2000 with “Oops! I Did It Again,” in which she sported a skintight leather jumpsuit. Christina then teamed up with Lil’ Kim, Mya, and Pink to do a bordello-inspired cover of “Lady Marmalade,” Labelle’s 1970s hit that appeared on the Moulin Rouge movie soundtrack. ” This time, Christina’s response pushed things a little too far. In 2002 she released the video “Dirrty,” in which she stormed around a boxing ring in a scanty outfit, grungy-looking dreadlocks, and nose ring, grabbing her crotch, spitting on the floor, and grappling with another girl as a gang of sweaty men looked on.

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Retorica e logica. Le due culture by Giulio Preti


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