By Angie T. Lee

This advisor will express you step by step and section-by part, the right way to flip a simple net article right into a profitable revenues pitch. The consultant will enhance your revenues and support speedy convert extra strength shoppers into genuine shoppers. You’ll find out about parts you haven't labored with and realize new secrets and techniques to enhance the weather you proposal you understood.

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Seek to establish yourself as a viable expert in your readers’ niche field. Your Backstory The first step in engaging your readers as an expert who can help them is to develop a backstory. Your backstory shows you were once just like them, in days gone by when you had yellow teeth, or a bad dog, or no money, or months on end without a date. Whatever the issue you share, don’t be shy. Let them know that you know how they feel. Let them know that you’re not some anonymous internet guy who just wants their money.

Either way, avail yourself of the opportunity to make your case one final time. Do it in less than 100 words, with a brief product pitch and reminder of how customers will benefit by acting now. Use a Personalized Signature Lastly, at the end of your sales letter, place a signature that mimics your handwritten signature. While you can use an iPad, or tablet PC, or printer and scanner, there’s a better way. Free tools are available that will produce JPGs or PNGs of your name in a variety of fonts.

Above all, don’t get too carried away talking about yourself. Create the Envy That Drives Action You know why I bought my first iPod? It was because a friend had one and let me play around with it for a few minutes. That did it; I had to have one. Sure, I’d seen media coverage and already knew they existed before then, but seeing my friend with something that cool made me want to get one too. Envy is a powerful motivator. Envy comes in different forms. Sometimes envy produces an urge to compete, sometimes to conform.

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Sales Copy that Sells like Crazy - How to Write Compelling Sales Letter and Copywriting for the Web by Angie T. Lee


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